Jesse Williams knows running. He has an extensive background in sports marketing and is the founder of Sound Running.
During Jesse’s long career in running, he has rubbed elbows with the top coaches and athletes in the world and notices there is a disconnect from the everyday runner and the elites.
So Jesse set out to close this gap and to help runners of all level learn how they can improve their running ability with the same principles of the fastest people on earth.
Sound Running takes these principles and delivers training programs from a holistic approach that any runner can add to their routine.
Jesse is also on a mission to grow the sport of professional track and field through high-end events.
This week Jesse joins John and Rich to talk about Sound Running and his plans to grow the sport.
During the episode we cover:
- How Jesse started a sports marketing department for one of the biggest running shoe companies in the game
- What he’s learned from the top coaches in the world.
- What the new runner can learn from how elites train and live.
- Why you are missing out on results if you are not strength training.
Follow Jesse and Sounds running on IG @Soundrunning, Twitter @sound_running and at Soundrunning.run
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